Five days, five webinars. 


We’re the Marketing team at Goldcast 👋 We’re going live to share a behind-the-scenes look at our own webinar strategy.


Join us to learn tactical tips on using webinars to build trust, engage your audience, and drive pipeline and revenue.

 

SPEAKERS
Avatar of Meisha Bochicchio MB
Meisha Bochicchio
Senior Content Marketing Manager
Goldcast
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Avatar of Kelly Cheng KC
Kelly Cheng
Head of Marketing & Growth
Goldcast
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Avatar of Belinda Joseph BJ
Belinda Joseph
Head of Events
Goldcast
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Avatar of Katie Morrissey KM
Katie Morrissey
Sales Manager
Goldcast
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Avatar of Reagan Hochmeister RH
Reagan Hochmeister
PMM
LMS365
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AGENDA
All Dates
Dec 5
Dec 6
Dec 7
Dec 8
Dec 9
Dec 5
7:00 PM - 7:30 PM UTC
Demand Gen: Using Webinars as Part of Larger Integrated Campaigns

The days of “one and done” webinars are gone. The best B2B marketers know the power of running webinars as part of a larger integrated campaign. Whether you’re planning a product launch,...

  • Kelly Cheng
Dec 6
7:00 PM - 7:30 PM UTC
Webinar Promotion: 5 Effective Tips to Drive Registrations and Attendees

Zoom fatigue is real, and the bar for getting attendees to show up for events has never been higher. But not all hope is lost! Webinars are still one of the most effective ways to engage an audience—the...

  • Belinda Joseph
Dec 7
7:00 PM - 7:30 PM UTC
Webinar Engagement: 7 Hacks to Capture and Keep Attention

Getting folks to show up is one thing, but keeping them active and engaged in your webinar is another. In this session, we’ll offer practical tips on keeping your audience’s attention, including...

  • Meisha Bochicchio
  • Reagan Hochmeister
Dec 8
7:00 PM - 7:30 PM UTC
Post-Webinar Operations: Aligning Marketing and Sales for Success

The work doesn’t stop when the cameras stop rolling. In fact, the real work is just getting started! Learn how marketing can partner with operations and sales to expedite the post-event process...

  • Kelly Cheng
  • Katie Morrissey
Dec 9
7:00 PM - 7:30 PM UTC
Webinar Content: 3 Impactful Ways to Repurpose Webinar Sessions

What do you do after your webinar’s over? Upload it to a resource library and hope for the best? The savviest B2B marketers know that one webinar session can be sliced and diced into smaller assets...

  • Meisha Bochicchio
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