Join us for a 2-part session to explore the power of insightful event reporting and attribution.

 

In Part 1, we’ll share the top-line event marketing metrics that matter the most to your marketing leaders and CFOs, and unveil the new Goldcast Event Analytics dashboard that enables marketers and event organizers to access ROI data instantly.

 

In Part 2, We’ll also give a live walkthrough of Goldcast’s Salesforce instance and show you how to create meaningful event ROI reports in SFDC. You’ll gain insights into how Goldcast implements attribution reporting to fairly assess the performance of your webinar and event marketing programs.

 

Don’t miss out on this opportunity to learn how to measure and report on the ROI of your events and gain the insights you need to keep investing in your webinar and event marketing strategy.

SPEAKERS
Avatar of Kelly Cheng KC
Kelly Cheng
Head of Marketing & Growth
Goldcast
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Avatar of Ilyas Khawaja IK
Ilyas Khawaja
Director Product Management
Goldcast
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Avatar of Andrew Nadeau AN
Andrew Nadeau
Tech Stack Contractor
Align.ly
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AGENDA
4:00 PM - 5:05 PM UTC
Measuring the Unmeasurable: Unblocking Event ROI with Goldcast

Join us for a 2-part session to explore the power of insightful event reporting and attribution.

 

In Part 1, we’ll share the top-line event marketing metrics that matter the most to your marketing...

  • Kelly Cheng
  • Ilyas Khawaja
  • Andrew Nadeau
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